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Mr Hua Cao Tri

Chairman of the Board of Directors and CEO, HCT Investment Company

“Everything in life happens for a reason, and challenges are an essential part of life. No matter how great the difficulties may be, if you strive, success will eventually come, or at the very least, you’ll triumph over yourself.”

Born and raised in a family with a medical tradition, Hua Cao Tri, however, had a passion for business. With that passion, he started as a product display support staff. After three years, he officially joined an Indonesian conglomerate as a brand assistant director, quickly advancing to positions as supermarket sales director and image promotion manager for an international fashion brand.

At the age of 24, Hua Cao Tri made these accomplishments. However, he decided to leave behind the position and salary many envied, pooling all he had to cover tuition for a master’s degree in marketing in Australia. Through dedication, perseverance, and hard work, the “exchange” resulted in a master’s degree and a stable job with an income of over $10,000 USD per month in the country.

Nevertheless, he confessed, “Somewhere within me, I still felt Australia wasn’t where I truly belonged, not the place to fulfill youthful dreams.” Once again, he “decided” to trade in a peaceful life with loved ones as his family had immigrated to Australia, returning alone to Vietnam. He joined a food manufacturing company with a $1,000 USD per month salary to nurture his entrepreneurial plans.

Three months later, along with loyal collaborators, Hua Cao Tri co-founded Anco Family Food Joint Stock Company (AFF) to realize his dream of creating value-added products for the Vietnamese livestock and agricultural sector, which had traditionally been sold at low prices.

After five determined and resolute years, believing in the chosen vision and mission, he and his associates transformed AFF from an initial capital of 40 billion VND to nearly 500 billion VND in revenue. With over 1,000 employees and two processing factories, AFF met the rising demands of consumers.

Moreover, after five years leading AFF primarily in the field of sterilized sausages, the young entrepreneur Hua and his collaborators decided to establish the AFF 2 factory, specializing in producing Tê Tê rice cakes using locally-sourced rice, with the intention of supporting farmers and enhancing the value of agricultural products.

It can be said that Hua Cao Tri is a passionate young entrepreneur dedicated to the agriculture industry as a whole and food processing in particular. The courage to abandon a high-paying job abroad to establish a career in his homeland reflects his confidence in his own abilities.

Currently, Hua Cao Tri is the Chairman of the Board of Directors and CEO of HCT Investment Consulting and Trading Service Company Limited.